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Overview

Effective briefings can help you explain complex information in a clear and compelling way, present ideas to diverse audiences and influence key decision makers. However, writing effective briefings can be a challenging and time consuming task for all public sector professionals.

By attending this Effective Briefing and Submissions course, you will acquire the skills and tools to write informative and compelling briefings.

Working with communications trainer, Sue Calthorpe, gain a comprehensive understanding of what you need to do to produce more effective submissions and briefings. Attend this Effective Briefing and Submissions course to gain the necessary tools to help inform, convince and persuade your peers and senior managers.

Learning Outcomes

  • Acquire a range of techniques to create concise, complete and consistent documents for a busy workplace
  • Understand how to read quickly and identify key facts
  • Learn where to put key facts on a page – ensure they are noticed
  • Apply classroom examples to real life documents.
  • Construct key sentences, informative paragraphs and useful documents to create the kind of impact that public sector organisations and professionals require.
All the Understanding ModernGov courses are Continuing Professional Development (CPD) certified, with signed certificates available upon request for event.

Enquire About In-House Training

To speak to someone about a bespoke training programme, please contact us:
0800 542 9414
[email protected]

Agenda

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09:15 - 09:45

Registration

09:45 - 10:00

Trainer's Welcome and Clarification of Learning Objectives

10:00 - 10:20

Summarising: A Short Exercise

  • Identify the key points in any text
  • Effectively summarise the important information
  • How to convey facts in an engaging, clear and accurate manner
10:20 - 11:00

Effective Business Writing Techniques

Combines tutor input with practical exercises to practise the dos and don’ts of effective summary writing.

  • Recognise the main steps to effectively summarising documents
  • Extract the ‘must know’ information in long documents quickly
  • Identify the logical order and reproduce it more concisely
11:00 - 11:15

Morning Break

11:15 - 11:45

Summarising & Responding to Different Documents

  • Identify what tone best suits the information you are trying to convey
  • Establish a single tone of voice from multiple documents
11:45 - 12:30

Key Messages

  • Producing key messages from complex documents while maintaining the author’s voice
  • Learn where to put key facts on a page – ensure they are noticed
12:30 - 13:30

Lunch

13:30 - 14:30

Planning Structures

  • Effective planning structures to construct coherent briefings
  • Delegates will work through practical exercises with the trainer to help them develop effective planning structures
14:30 - 16:00

Elevator Pitches and Boardroom Briefing

  • Learn how to give effective briefs  ‘on the fly’
  • Briefing accurately and engagingly
  • Recognise common mistakes and how to overcome them
16:00 - 16:15

Feedback, Evaluation & Close

Venue

America Square Conference Centre

1 America Square, 17 Crosswall, , London , EC3N 2LB