Each audience is different. As a public sector professional, it’s your job to write copy that engages, influences and communicates effectively. But, we know writing persuasive copy can be a challenging task.
Our Effective Copywriting Skills for the Public Sector course equips you with the skills and tools needed to plan and create persuasive copy, no matter the audience.
Learn how to research your audience effectively, collate and articulate information quickly without losing key points or tone of voice and frame your message in a way that will gain a positive response every time.
Unlocking the Power of Virtual
Our virtual courses have been designed with you in mind. From group exercises in breakout rooms to live chat, whiteboards and interactive polls, we use a range of tools and techniques to ensure that you can connect with your trainer; network and share best practice with your peers and leave the day with the skills you need.
Our courses provide you with an interactive and engaging learning environment that can be accessed from any location, helping you to continue to connect, learn and grow. Click here to discover more!
Please note we will use Zoom to virtually deliver this course.
Alan Rutter is a journalist, digital consultant, product owner and trainer.
He oversaw the iPad edition launches of Wired, GQ, Vanity Fair and Vogue in the UK, and has been working with Condé Nast International as product owner on a bespoke digital asset management system for their 11 global markets.
Until November 2014 he worked with Guardian Masterclasses on curating and delivering new course strands and teaching their B2B data visualisation courses for clients including the Financial Conduct Authority, the Home Office, Novartis, Haringey Council and Gloucestershire Police Constabulary.
Previously he was ...