Overview
Understanding your users makes a difference in whether a product or project succeeds, even more so as the public sector increasingly delivers its services remotely. User Experience (UX) is the process of designing the interaction between the end-users and your product, ensuring the best experience and improving your reach and efficiency.
Host this In-House course for your teams to improve service design and interact with users inside and outside your public sector organisation. Take back to your organisation standard practices and internal guideline to create a consistent user experience across your projects and services. Understand how your product works and your end-users interact with it. Implement insights from user research into operational practice and decision-making.
Renew your knowledge and gain the tools to grow and develop your research practice and ensure digital inclusion so that services achieve their outcomes. Combine theory and practice and learn how to improve your service-delivery and retain your customers in this specifically designed interactive virtual course.
Learning Outcomes
- Understand the impact of user experience on your business and product
- Identify key approaches, attitudes, and processes elements necessary for sustainable UX design
- Gain valuable insights on how to engage with your users at all stages
- Learn about information architecture and the importance of good structure for usability
