Overview
Data breaches, information leaks, staff shortages, cuts to funding and services; these are all crises that could affect your organisation. Yet nearly two-thirds of organisations don’t feel confident that they are adequately prepared for a crisis. With so much uncertainty in the current political climate, having a good crisis communications strategy in place is critical. Providing a coherent and measured response can make or break your organisation’s reputation.
This Crisis Communications course ensures that you are fully prepared for when crisis hits. Acquire practical strategies and tools to ensure smooth handling of any crisis communications. Work with the trainer to build an effective communications plan addressing all stages of a crisis, from pre-crisis preparation to post-crisis recovery and practise the skills you have learnt in a real-time scenario.
Learning Outcomes
- Prepare for the most common crises your organisation may face
- Establish how to create and maintain a consistent message across the whole organisation
- Identify the best communication channels through which to contact key stakeholders
- Gain tools to avoid and manage potential pitfalls during crisis response
- Develop detailed strategies to effectively manage internal and external communications throughout the whole crisis
